As it races to reposition itself in digital infrastructure, MARA Holdings is reshaping its balance sheet and operations around its evolving MARA Bitcoin strategy. In early April 2026, MARA Holdings (MARA) cut roughly 15% of its workforce as it shifts focus from traditional Bitcoin mining toward AI and energy infrastructure. However, management has framed the move as part of a longer-term transformation rather than short-term cost cutting.
MARA Bitcoin pivot: miner shifts to AI infra after $1.1B sale, 15% layoffs
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MARA Holdings lays off 15% of workforce as it pivots from Bitcoin mining to AI and energy infrastructure following a $1.1 billion sale.
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